Posts

‘a creative momentum project’ supports four West of Ireland digital enterprises to attend Digital DNA in Armagh

Sligo’s Reddin Designs, Roscommon-based Black Hole Studio, Happy Marketing & Media from Castlebar and Letterkenny’s DNK Media Productions were among ten creative companies from Ireland, Sweden, Iceland and Finland supported to attend the Digital DNA @ The Planetarium conference last week in Armagh.

‘Digital DNA was an excellent event with a strong focus on innovation within businesses,’ says Gary Reddin of Reddin Designs. ‘Thankfully for us, one of the messages I kept hearing was that ‘content is key’. One of the speakers said “Static images don’t have the same affect anymore, you need to make things move”, so as a recently established video production company, we were delighted to hear that!’ added Camilla Meegan of DNK Media Productions.

As well as attending the Digital DNA conference, the four enterprises took part in a Creative Exchange event discussing how to grow a digital business. This was a great chance for graphic designers, video makers, digital marketing experts and others working in the digital field, from five different countries, to connect. The group also visited the AmmA Centre, one of three Creative Learning Centres in Northern Ireland, where they had a chance to experiment with green screen technology.

‘The knowledge I gained here can help us to realise better results for our clients in the future. It confirmed for me that we are heading in the right direction,’ according to Fergal O’Connor of Happy Marketing & Media. ‘It was a great networking situation. The businesses from the other regions are all working in the creative industries and, with some of them, we will hopefully meet up in future and do some work together,’ added David Pierce of Black Hole Studio.

David Pierce (Black Hole Studio) practicing green screen technology with Niina Karvinen (Soma Media Ltd, Finland) at the AmmA Centre. Photo Credit: Kristin Jeppson

David Pierce (Black Hole Studio) practicing green screen technology with Niina Karvinen (Soma Media Ltd, Finland) at the AmmA Centre. Photo Credit: Kristin Jeppson

The ten digital entrepreneurs from Ireland, Sweden, Finland and Iceland were funded to participate in Digital DNA @ The Planetarium through ‘a creative momentum project’. The project is co-funded by the Northern Periphery & Arctic Programme (NPA) and supports the development of the creative industries sector across Europe’s Northern Edge. The project operates the www.MyCreativeEdge.eu website and in the West of Ireland is implemented by the Western Development Commission and NUI Galway.

Note for Editors:

Contact: Pauline White, a creative momentum project co-ordinator, WDC, 086 832 8055 or 094 986 1441

a creative momentum project is co-funded by the EU Interreg Northern Periphery & Arctic (NPA) Programme 2014-2020.  The NPA is a cooperation between nine programme partner countries; Finland, Ireland, Sweden, the United Kingdom (Scotland and Northern Ireland), Faroe Islands, Iceland, Greenland and Norway. The NPA 2014-2020 is part of the European Territorial Cooperation Objective, supported by the European Regional Development Fund (ERDF) and ERDF equivalent funding from non EU partner countries.

 a creative momentum project will be operated by six partner organisations across five regions:

  1. Western Development Commission (WDC), Ireland
  2. National University of Ireland, Galway (NUIG), Ireland
  3. North East Iceland Cultural Council, Iceland
  4. Armagh City, Craigavon and Banbridge Borough Council, Northern Ireland
  5. Technichus Mid-Sweden Ltd, Sweden
  6. Lapland University of Applied Sciences, Finland

Three West of Ireland Craft Businesses Participate in Swedish Festival

‘People buy from people’.  That’s according to Kevin Lynch (Airmid Natural Irish Skincare), who, along with Sallyann Marron (Sallyann’s Handmade Bags) and Urs Harttung (Bearfoot Enterprises) has just returned from the Urkult folk festival in Näsåker in mid-Sweden.  The three West of Ireland craftspeople showcased and sold their work, all handmade in counties Clare and Galway, directly to festival-goers at Urkult’s craft market. They were supported by the Western Development Commission through a creative momentum project.

‘Participating in the Urkult folk festival gave me the freedom to be proud of my craft and to present it to a whole new audience,’ says Urs, originally from Switzerland but now based in Headford.  Urs upcycles wood and other materials to produce a range of original products.  For his unique Coo-Jo, he uses biscuit tins to create a banjo-like musical instrument.  An idea that proved a big hit with festival-goers.  ‘I’ve received invitations to come back and give two workshops and there was a lot of interest in my products that I’m very hopeful will lead to future orders’, he said.

According to West Clare’s Sallyann Marron, ‘I’ve found out that Swedish people like my bags as well, and that’s really encouraging’.  Sallyann uses recycled jeans in the linings of her bags, making each a unique creation.  During a Pecha Kucha event at Urkult, she explained exactly how she creates one of her highly individual bags.

Kevin Lynch found that people at Urkult, which has a very eco-friendly ethos, were genuinely interested in his range of organic and natural skincare products. ‘Our organic production of flowers and botanicals in the Burren was a story that really caught the Swedes’ imagination.  I expect we’ll get a big increase in online sales to Sweden,’ he added.

In total, eight craftspeople from the West of Ireland, Northern Ireland and Finland were funded to participate in Urkult through a creative momentum project, an EU co-funded project supporting the development of the creative industries sector across Europe’s Northern Edge.  The project operates the www.MyCreativeEdge.eu website and in the West of Ireland is implemented by the Western Development Commission and NUI Galway.

Video of Launch of a creative momentum project

The WDC is lead partner in a creative momentum project.  This project is co-funded by the EU interreg Northern Periphery & Arctic Programme and has partner organisations based in five regions across Europe’s Northern Edge.

a creative momentum project was launched on 29 October at The Dock in Carrick-on-Shannon. Videos from the launch are now available, including this short round up of the day:

Full Videos of all speakers are also available:

Gary Reddin, graphic designer & illustrator

Brian Leyden, Author & Screenwriter

Pauline White, a creative momentum project co-ordinator, WDC

All partner organisations in a creative momentum project

And last but not least, Claudia & Shauna Davey giving a great musical performance